India is now the second largest market for smartphones followed by China. Because of this, there has been a lot of start-ups and established brands releasing their phones with good specifications and low prices. A new startup named “CREO” join the race now, and here are my views on the company and on the phone.
You can find a lot of reviews about this phone very soon. But the thing is, with a new brand like CREO there are a lot of factors the media doesn’t cover, and in this post I’ll be addressing some of “those” factors.
Here are some key specifications of the phone:
- 5.5″ inch Quad HD, IPS display, which comes with Gorilla Glass 3.0
- MTK Helio X10 2.0GHz chipset
- 4G/LTE enabled.
- 3 gigs of RAM, 32 gigs of internal storage and has Micro-SD card expansion
- 3100 mah battery with fast charging.
- Comes with USB 2.0 with OTG support.
To start off with the impressions of this phone, the phone looks solid. The form factor is appealing. The phone has the volume buttons and the power button on right and the sim card slot & SD-card slot on the left. It comes with off-screen buttons on the bottom, which you would find on most android smartphones. I am unable to confirm if the software (Fuel OS) which the phone runs on, provides the option to toggle on-screen buttons for people like me (Like Cyanogen and Oxygen OS provide).
The problem with many of the phones releasing now is that, most of them have very crappy user experience. I love the fact the Xiaomi’s Redmi Note 3 has a freaking 4100 mah battery. However, I am used to AOSP based software and thus I can’t settle for that phone.
The CREO Mark 1 on the other hand, has it’s operating system named Fuel OS which is based on AOSP. This has been very appealing to me as most of the OEMs who release their phones in India, don’t care about the software experience and present a very bad iOS clone.
CREO’s promise for a new phone every month?
Not to be pessimistic here, but this is not the first OEM that has promised updates to good features every month. However as the company advertises this fact a lot, they might succeed here! The one thing that’s bothering me is that they have an MTK chip on board. Yes, the CREO Mark 1 comes with a MTK X10 SoC. These chips have closed source and thus updating them to latest software has been hard for many manufacturers in the past. Again, the company has this as their advertising factor so they might become successful with this.
Did you know only 4.6% of Android phones run on Android Marshmallow? (As of April 13, 2016)
After sales support of CREO
CREO has setup a lot of service centres all over the country. I’m pretty sure they’ve teamed up with a chain of service providers instead of setting up their own like Oneplus did in the past. It’s very easy to shatter displays of phones, and thus service centres are very important for the growth of the company. I can’t comment about the after-sales support now, but can confirm you can probably find one in your city.
Buying the CREO Mark 1:
The CREO Mark 1 is going to start at 19,999 INR. I won’t be surprised if this phone is available only in a flash-sale. Most of the OEMs do it these days, and CREO is probably going to do it too, partnering up with Flipkart.
Like many other manufacturer, CREO has been born trying to solve our quest for a good Android phone. Will they be able to succeed? Time will alone tell us.